Dr. TANG, Heng

Assistant Professor of Business Information Systems

 

Faculty of Business Administration
University of Macau
Avenida Padre Tomás Pereira, Taipa,
Macau, China.

Room: L305
Telephone: (853) 8397-4172
Fax: (853) 28838320
E-mail: HengTang@umac.mo

 

Academic Qualifications

 

·         Ph.D in Information Systems , City University of Hong Kong , Hong Kong , 2008

·         MSc in Computer Science , Yunnan University , China , 2002

·         BSc in Computer Science , Yunnan University , Computer Science , 1999

 

Related Working Experience

 

·         Senior Research Associate, City University of Hong Kong (Aug. 2007 - Aug. 2008)

·         Senior Research Associate, City University of Hong Kong (Aug. 2003 - Aug. 2004)

·         Research Associate, City University of Hong Kong (Dec. 2002 - Apr. 2003)

·         Project Manager, Sandy Digital Co. Ltd., Kun Ming, China (Jun. 2001 - Dec. 2002)

 

Teaching

 

Undergraduate Courses

·         Introduction to Computing (CBIS100)

·         Computer Systems: Hardware and Software Systems (CBIS211)

·         Database Management Systems I (CBIS343)

·         Database Management Systems II (CBIS344)

·         Information Systems Project (CBIS493)

·         Object-oriented Programming (CBIS430)

·         Computer Applications (CBIS111)

·         Business Mathematics (QMDS100)

 

Research Interests

 

·         Data Mining: pattern mining from time series, association mining, clustering, etc.

·         Business Intelligence: Recommendation Systems, personalization of mobile services, etc.

 

Grants and Awards

 

1.         Intelligent Recommender Systems for Mobile Commerce, funded by the Research Committee of University of Macau, 2010-2012, Principal Investigator

 

Publications

 

Journals, Books and Book Chapters

1.      Heng Tang, Stephen Liao, Sherry Sun. A Prediction Framework Based on Contextual Data to Support Mobile Personalized Marketing. Decision Support Systems. 2nd review.

2.      Heng Tang, Stephen Liao, Discovering Original Motifs with Different Lengths from Time Series, Knowledge-Based Systems, 21(7), 2008.

3.      Stephen Liao, Heng Tang, Wei-yi Liu, Finding Relevant Sequences in Time Series Containing Crisp, Interval and Fuzzy Interval Data. IEEE Transaction on System, Man and Cybernetics. Oct 2004, vol 34 No. 5.

4.      Stephen Liao, Joy Wei He and Heng Tang, A Framework for Context Information Management, Journal of Information Science, 30(6) 2004.

 

Conference Papers

1.      Heng Tang, An Intelligent Online Shopping Guide Based on Product Review Mining. the 11th International Conference on Electronic Business (ICEB2011). Bangkok, Thailand.

2.      Heng Tang, Stephen Liao, Sherry Sun. Mining Sequential Rules from Multidimensional Data Sequence for Prediction. International Conference on Information Systems 2008 (Acceptance rate 24%)

3.      Kaiquan Xu, Stephen Shaoyi Liao, Raymond Y.K. Lau, Heng Tang, Shanshan Wang, Building Comparative Product Relation, Maps by Mining Consumer Opinions on the Web, Americas Conference on Information Systems (AMCIS), 2009

4.      Kaiquan Xu, Stephen Shaoyi Liao, Raymond Y. K. Lau, Lejian Liao, Heng Tang (2009). Self-Teaching Semantic Annotation Method for Knowledge Discovery from Text. Proceedings of the 42st Hawaii International International Conference on Systems Science,5-8 January 2009, Big Island, HI.

5.      Heng Tang, Stephen Liao, David J J Xu, An Open Platform for Context-aware Short Message Service, 2007 Americas Conference on Information Systems (AMCIS), Colorado, 2007

6.      Heng Tang, Context-awareness Enabled Personalization to Support M-commerce Applications, 16th Australasian Conference on Information Systems, 2nd December 2005. Sydney, Australia. (Doctoral consortium)

7.      David J J Xu, Stephen Liao, Heng Tang, The Importance of Personalization in Affecting Consumer Attitude toward Mobile Advertising in China, 16th Australasian Conference on Information Systems, 2nd December 2005, Sydney, Australia.

8.      Heng Tang, Stephen Liao, David J J Xu. Discovering Motifs with Different Lengths in Time Series, the European Management and Technology Conference, 2005 June, Roma.

9.      David J J Xu, Stephen Liao, Heng Tang. Review: Bayesian Network Based User Modeling For Mobile Commerce Applications, The European Management and Technology Conference, 2005 June, Roma.

10.  Leung F., Chau T., Heng Tang, Liao S.. A Remote E-Commerce Laboratory for an on-line Web-based course 'Building an E-Commerce Web Site, Proceedings of the Second International Conference on Web-based Learning, 2003 August.

11.  Tenson C., Felix L., Heng Tang, Stephen L, The Design of A Context-Aware Information Center for M-Commerce Applications, 7th Pacific Asia Conference on Information Systems, Adelaide, South Australia (2003).

 

Working Papers and Other Publications

1.      Heng Tang, Stephen Liao, Sherry Sun. A Prediction Framework Based on Contextual Data to Support Mobile Personalized Marketing,Working Paper.

2.      Heng Tang, A Framework for the Collaborative Recommendation of Profitable Items,Working Paper.

 

Professional Society Memberships

 

·        The Association for Information Systems, Member

·        IEEE, Member

 

Faculty of Business Administration

University of Macau