Mr. KERR, Gordon

Lecturer of Management

 

Faculty of Business Administration
University of Macau
Avenida Padre Tomás Pereira, Taipa,
Macau, China.

Room: PLG404 & Block I 5A-508
Telephone: (853) 8397-8864 or (853) 8397-4578
Fax: (853) 28838320
E-mail: GKerr@umac.mo

 

Academic Qualifications

 

·         M.B.A., European School of Management

·         B.A., Stirling University

 

Teaching

 

BBA Courses

·         Business Communications I (MGMT202)

·         Business Communications II (MGMT203)

 

Research Interests

 

·         leadership and educational management in Asia;

·         globalization issues; language learning and teaching, teacher training business communications,

·         mass media; leadership styles, motivation theory, transformation of company cultures, profit sharing, business ethics, cross cultural communication.

 

Publications

 

1.      Kerr, Gordon J. (Oct 2004)  “Holistic Education and Communicative Teaching”, Keynote speaker. National Conference of English teachers, “The Future of English Teaching” Zhengzhou Teachers’ College, Henan. 

2.      Kerr, Gordon J. (2003, March) “A brief survey of English Language Training in the Pearl River Delta”. Sri Lanka School Principal Training. Hong Kong Institute of Education/University of Macau

3.      Kerr, Gordon J. (2003, February) “Educational resources for the 21st Century”, Guangdong Educational Futures Conference, Guangzhou.

4.      Kerr, Gordon J. (2002, August) Total Immersion methods in ESL education in China. Tefl International Conference Tonghua, Jilin.

5.      Kerr, Gordon J. (2002, July) "Ethics and the Media" Post Sept 11 Conference on Ethics, Religion and Society co-sponsored by Chinese Academy Social Sciences, Beijing and Pacific Rim Institute of Development in Education. University of California, Los Angeles.

6.      Kerr, Gordon J. (2001, July) "Management Education in Southern China" EBBF Business Forum, De Poort, Holland

 

Faculty of Business Administration

University of Macau